There's a lot of garbage out of there on the internet. I know, I've been writing some on this blog for almost 10 years. ;) One way to let Google and Friends know that you a real person and are really the writer of something is to use microformats
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Read the complete post at http://feedproxy.google.com/~r/ScottHanselman/~3/AmHkiHYY3Io/EmbraceAuthorshipTheImportanceOfRelmeAndRelauthorOnYourContentsSEOAndGoogle.aspx